Chief Revenue Officer, Leading Healthcare Products Supplier
“Don’s blogging helped us drive more sales by raising brand awareness and boosting our rankings on product pages and Google. We would give him the topics with limited directions, and he would do the research and writing with great speed and execution. And he had little or no experience in writing about the type of patients (and their related conditions) who buy our products. I truly believe that it was his fresh approach and passion for the subject matter that helped us deliver a successful blog strategy.”